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The Japanese retail market is one of the largest in the world. Especially the food market is said to be as large as $430 billion. |
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Not only the giants but also a great number of mid-sized chains are potential customers of overseas exhibitors. |
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1,700 companies with 20,000 chain stores exist in Japan. |
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Strong competition compels Japanese supermarkets to explore new products in order to distinguish themselves from competitions. |
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Given the size of Japanese supermarkets, the Super Market Trade Show is the ideal place for finding new overseas products sources. |